U.S. national consumer rights and protection groups have sent a letter to Farm Bill conference committee members in Congress urging them to defend Country of Origin Labeling rules and to beat back attempts by big business to change COOL.
“We appreciate the support of our allied organizations named in the letter,” said National Farmers Union President Roger Johnson. “Consumers have called for the information provided by COOL for some time and it is our responsibility as an industry to meet those demands.”
The Consumer Federation of America, Consumers Union, Food and Water Watch, National Consumers League, and Public Citizen signed the letter. The letter cites survey results released in May 2013 by the Consumer Federation of America that showed that 90 percent of Americans believe they have the right to know the country of origin of the fresh meat they purchase. A 2008 poll from Consumers Union found that that 95 percent of U.S. adults agreed that Country-of-Origin Labeling for products should always be available at the point of purchase.